Privacy Policy | CALIFAH
Privacy Policy
Last Updated: August 23, 2026
At CALIFAH, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit our website, califah.com (the “Website”).
CALIFAH operates a wholesale-only (B2B) product catalog website. The Website is intended for business customers, distributors, wholesalers, retailers, and other commercial partners. Products are displayed for informational, promotional, and wholesale inquiry purposes only. The Website does not display product prices or provide direct online checkout or payment functionality.
1. Information We Collect
Depending on how you interact with our Website, we may collect limited personal information.
Information You Provide
When you contact us through a contact form, email, or other communication channel, we may receive information such as:
- Your name
- Email address
- Telephone number, if provided
- Company or organization name, if provided
- Country or location information, if provided
- Any information you voluntarily include in your message or wholesale inquiry
Information Collected Automatically
When you visit the Website, certain technical information may be collected automatically through cookies and similar technologies, including:
- IP address
- Browser type and version
- Device type
- Operating system
- Pages visited
- Referring pages or websites
- Approximate geographic information derived from your IP address
- Date and time of visits
- Website interaction and usage information
This information may be processed through Shopify and analytics or website-performance services used by CALIFAH.
2. How We Use Your Information
We may use personal information for legitimate business and Website purposes, including to:
- Operate and maintain the Website
- Display and manage our wholesale product catalog
- Respond to wholesale, distribution, retail, and business inquiries
- Communicate with potential and existing business partners
- Improve Website functionality and user experience
- Understand how visitors interact with the Website
- Analyze Website traffic and performance
- Maintain Website security and prevent misuse
- Comply with applicable legal and regulatory requirements
We do not process payment information for online transactions through this Website because the Website does not provide direct online checkout or payment functionality.
3. Legal Basis for Processing
Where required by applicable law, we process personal data on an appropriate legal basis, which may include:
- Your consent
- Our legitimate interests in operating, securing, and improving the Website
- Our legitimate business interests in responding to wholesale and commercial
inquiries
- Compliance with applicable legal or regulatory obligations
- Other lawful bases permitted under applicable data protection laws
- Where processing is based on consent, you may withdraw your consent where permitted by applicable law.
4. Cookies and Similar Technologies
The Website may use cookies and similar technologies to operate correctly, remember preferences, understand Website usage, improve performance, and support analytics.
Some cookies may be necessary for the operation and security of the Website, while others may be used for analytics or other optional purposes.
Where required by applicable law, we will request appropriate consent before using non-essential cookies.
You may also control certain cookies through your browser settings. Disabling cookies may affect some Website functionality.
5. Shopify and Service Providers
Our Website is hosted using Shopify. Shopify and other service providers may process certain information on our behalf to provide Website hosting, security, analytics, technical infrastructure, and related services.
We may disclose personal data to service providers only where reasonably necessary for the operation, security, maintenance, or improvement of the Website, or where required by law.
These service providers may process data in accordance with their own privacy obligations and applicable agreements.
6. International Data Processing and Transfers
Because we may use international technology and hosting service providers, personal data may be processed or stored outside the country in which you are located.
Where applicable law imposes requirements on international transfers of personal data, we take appropriate measures to ensure such transfers are handled in accordance with applicable legal requirements.
7. Data Retention
We retain personal data only for as long as reasonably necessary to fulfill the purposes for which it was collected, respond to business inquiries, comply with legal or regulatory obligations, resolve disputes, maintain security, or protect our legitimate interests.
When personal data is no longer required, we will delete, anonymize, or otherwise securely dispose of it where reasonably practicable and as required by applicable law.
8. Data Security
We take reasonable administrative, organizational, and technical measures designed to protect personal data against unauthorized access, disclosure, alteration, loss, misuse, or destruction.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
9. Your Privacy Rights
Depending on the laws applicable to you, you may have rights concerning your personal data, including the right to:
- Be informed about how your personal data is collected and processed
- Request access to personal data held about you
- Request a copy of your personal data in a readable and clear format
- Request correction, completion, or updating of inaccurate personal data
- Request deletion or destruction of personal data where applicable
- Withdraw consent where processing is based on consent
- Exercise any additional rights available under applicable data protection laws
- Requests may be subject to applicable legal limitations or exceptions.
To exercise your privacy rights, please contact us using the information provided in the Contact Us section below.
10. Children's Privacy
Our Website is a B2B wholesale catalog intended for business and professional users and is not directed toward children.
We do not knowingly seek to collect personal data from children except where permitted by applicable law and with any consent or authorization that may be legally required.
11. Third-Party Links
Our Website may contain links to websites or services operated by third parties.
CALIFAH is not responsible for the privacy practices, security, or content of third-party websites. We encourage visitors to review the privacy policies of any third-party websites they visit.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our Website, business practices, technologies, service providers, or applicable legal and regulatory requirements.
When this Privacy Policy is updated, the revised version will be published on this page and the Last Updated date will be changed accordingly.
13. Contact Us
If you have questions about this Privacy Policy, how we process personal data, or wish to exercise your privacy rights, please contact:
CALIFAH
Website: califah.com
Email: info@alrehab.com
